MGNTRN (pronounced [MAGNOTRON]), Romain Tardy’s latest project, is an immersive, largescale audiovisual installation mixing projection mapping, physical laser-cut structures used as a projection canvas, and various types of LEDs to create a unique multi-sensorial experience. Believe it or not, there’s even a tiny robot physically operating the LEDs from a pretty massive Ferris wheel.
Inspired by psychedelic sci-fi references from the 70’s like Sun-Ra’s movie “Space is the place” MGNTRN invites the public to an imaginary journey through space and time. An intense physical experience with a multi-channel video setup and 8-channel soundtrack composed by electronic music producer Squeaky Lobster.
The name of the piece itself, MGNTRN [MAGNOTRON], comes from a space-themed pinball created by the American manufacturer Gottlieb in 1974, and illustrated by Gordon Morison, who made some of the most iconic pinball backglass drawings in the 1970’s. Starfields, black holes, kawai characters and retrofuturistic spaceships as well as vintage arcade games are the haunting spirits of this outdoor audiovisual installation where the sky is the limit.
This installation was developed as a site specific project for Proyecta Digital Arts and Design Festival 2014, that took place in Puebla, Mexico from the 9th to the 11th of June. Proyecta, as the eponym design and digital arts platform, was the producer of the piece.
Original concept, design and animation : ROMAIN TARDY romaintardy.com
Music : SQUEAKY LOBSTER
Software development & engineering : MAYA BENAINOUS / CYRIL LAURIER
Production : PROYECTA proyecta.org
Executive producer : CARMEN ORTEGA CASANOVAS
Proyecta creative director : MANUEL ALCALÁ
Production coordinator : SAMUEL RIVERA TOVAR
Director of Photography : VICENTE POUSO
Executive Production : ARCA
Proyecta Puebla, Mexico. 2014.